WWED quote from Tesla Q2 2022 earnings call

Even if you rail value for money to infinity, if consumers do not have enough money to buy it, even a product where the desirability is railed to infinity, they basically cannot buy it. This is why you cannot just raise prices to some arbitrarily high level, because you pass the affordability boundary and then the demand falls off a cliff.

Tesla Q2 2022 earnings call

Date
Context
Earnings call
Themes
  • Business strategy
  • Manufacturing
  • Cost

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